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yousay News

On 29th June 2011 the IPM held a seminar entitled, "In Place Of Price" presenting research from their white paper of the same name published in May.

The interactive seminar featured keynote speakers from King of Shaves, KPMG, Storecheck Marketing, The IPM, Simon Kucher & Partners and The University of Westminster. Questions arising from the seminar are being discussed on the IPM Insights Linked In Page (click to visit).


yousay News

If you missed the seminar, the white paper, "In Place Of Price," is available from the Institute of Promotional Marketing for £195.

As an IPM Insights Research Partner we have a number of free copies available. Please contact us to request one.

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